Apple products are growing in popularity across Kenya. According to
reports, the brand cannot keep up with the consumer demand for the
device. According to figures from mobile operators as well as resellers,
the demand for the iPhone 6 and iPhone 6 Plus is more than Apple can
provide.
According to Capital FM, 1000 units were ordered; however only 700
had arrived in Kenya. 70 percent of these units went directly to mobile
service provider Safaricom. The rest of the units were split between
other operators.
According to Michelle Abuya, Business Development Manager at Salute
iWorld: “Authorised Apple resellers only got 7 percent of what the
country ordered.”
According to Abuya, Salute iWorld officially started selling the new
iPhones last week and most of its stock was reserved by customers in
advance of the release. Safaricom remains the largest reseller of
iPhones with 120,000 subscribers owning one, Airtel Kenya selling 5,000
and Orange Kenya, 2,000.
Source: itnewsafrica.com
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