Facebook, today is introducing product ads, a solution designed to help businesses promote multiple products or their entire product catalog, across all the devices their customers use. With product ads, businesses can showcase more products and people on Facebook can discover more relevant products.
Product ads offer businesses a number of ways to highlight different products on Facebook. Marketers can upload their product catalog and create campaigns targeting certain products to specific audiences, or let Facebook automatically deliver the most relevant products to people. Products can be shown in single- or multi-product ad units.
According to Facebook, Product ads also utilize features that help create a better ad experience. For example, when an advertiser uses automatic delivery of product ads, our system will turn off ads for specific products when they’re out of stock.
Read more in this story via https://www.facebook.com/business/news/product-ads
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